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Startseite / Unsere Kunden / Loyalty programs with a personal approach

Challenge

By recognizing, acknowledging and rewarding people, they feel more involved with a brand. The idea for Fanly originated from this experience; connecting entrepreneurs with their (local) customers (again). With this connection businesses can increase the loyalty of their customers, enlarge their customer base and subsequently reach a structural higher profit. Fanly is a young company that offers this chance for growth by offering their platform as solution to create the connection with customers. CTS built this scaleable fundament of the Fanly-platform with the Firebase technology on the Google Cloud Platform.

By recognizing, acknowledging and rewarding people, they feel more involved with a brand. The idea for Fanly originated from this experience; connecting entrepreneurs with their (local) customers (again). With this connection businesses can increase the loyalty of their customers, enlarge their customer base and subsequently reach a structural higher profit. Fanly is a young company that offers this chance for growth by offering their platform as solution to create the connection with customers. Qlouder has built this scaleable fundament of the Fanly-platform with the Firebase technology on the Google Cloud Platform.

Result

Within the next period CTS is migrating the platform to BigQuery, also on the Google Cloud Platform. This way Fanly is able to keep running quick and in-depth analyses in the long run. On Fanly’s website our Data-analist Hannah explains more about the data-part of this project and why you can compare this system with the transition from cassettes to Spotify:“Thanks to Firebase I can analyze and predict the behavior of savers,and use this to trigger the customers on the right moment.” (Dutch-only)

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